Sunday, July 27, 2014

SPORTS RADIO 610 "EXPECTED" RATINGS BOOST by LM


SPORTS RADIO 610 "EXPECTED" RATINGS BOOST
Written By: LM
7.27.2014

As we approach the beginning of the NFL Football season, expect some changes in local radio media.  If history is correct, Sports Radio 610 should enjoy a ratings boost.

Honestly, all of Houston Sports outlets including HMW will receive a boost.  Everyone benefits from the Texans even more when the Texans are good.  The difference is, while most will enjoy the boost silently, Sports Radio 610 will go out of their way to explain,  their increase is due to their talent.

Over the last 4 or 5 months, Sports Talk 790's Proper Gentlemen of Sports and In the Trenches have beaten Sports Radio 610.  In all fairness, Sports Talk 790 "beat their chest" as well but it's nothing like Sports Radio 610.

It has been one brutal football Off-season for 610 in terms of ratings.  The station was reduced to homoerotic promotions to get traction.

All in all, expect a change from Sports Radio 610.  If 790 continues to beat Sports Radio 610 during Football season, changes need to be made. If Sports Radio 610 regain the torch, will we hear more of this, Nick Wright bragging about ratings

OUT
LM

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